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Where Magic Meets Speed

At Jaadu Racing, we’re transforming the future of speed skating—with gear that blends magic, speed, and soul.

The concept of Jaadu Racing was born in the United Kingdom, envisioned by a passionate skater who later turned entrepreneur. As an Indian athlete with a global perspective, the goal was clear: to create a world-class skating brand that not only delivers elite performance, but also puts India on the international map of roller sports.
 
Co-founded by two skater turned entrepreneurs from India, Jaadu Racing is more than a brand—it’s a movement to represent Indian talent, innovation, and ambition on the global skating platform. After three years of relentless R&D, testing, and collaboration with European technology partners, we’ve developed a product line that includes precision boots, aerodynamic frames, high-performance wheels, and smooth, durable bearings—all designed to help skaters ride faster, train harder, and dream bigger.

What Sets Us Apart

Skater-Led Innovation

Our products are developed by skaters who understand the sport from the inside out. Every curve, cut, and component is engineered for real-world performance and long-lasting comfort.

Global Standards, Indian Pride

We combine cutting-edge materials and European manufacturing techniques with a proud Indian spirit—bringing together the best of both worlds to serve skaters across the globe.

Accessible Performance

We're committed to breaking price barriers. Our gear is made to world-class standards, yet offered at cost-effective prices that empower skaters at every level—without compromise.

Built for a Community, Not Just a Market

We believe in growing the sport by growing the community. Jaadu Racing is a platform for skaters to connect, improve, and contribute to the future of speed skating together.

Join the Movement

Jaadu Racing is driven by passion, precision, and purpose. We’re here to lead innovation in the sport, create space for Indian representation, and build a global community that celebrates speed and spirit.
 
Whether you’re just stepping into the world of skating or chasing the finish line, we invite you to roll with us.
 
Jaadu Racing — Where Magic Meets Speed.

Meet Our Team

We believe in considering the impact of the choices emake every day anpire
Better way of Livingting conscious products that last through.

Kristin Watson

Senior Artist

Leslie Alexander

Software Developer

Darrell Steward

UX Designer

Devon Lane

Junior Executive

Unique Winter Dress

Mega Sale Black firday Off

Join our Sports Club for Exciting Offers

Modern Sports Equipments

Next your enjoy 5 months of sportfy for $10 plans.

Unique Winter Dress

Mega Sale Black firday Off

Join our Sports Club for Exciting Offers

Modern Sports Equipments

Next your enjoy 5 months of sportfy for $10 plans.

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Satisfied
Clients

“ when an unknown printer took galley of type scrambled make specimen bookalso leap into electronic typesetting essentially survived not only five centuries ”

Kristin Watson

CEO, RadiusTheme

“ when an unknown printer took galley of type scrambled make specimen bookalso leap into electronic typesetting essentially survived not only five centuries ”

Leslie Alexander

Software Developer

“ when an unknown printer took galley of type scrambled make specimen bookalso leap into electronic typesetting essentially survived not only five centuries ”

Darrell Steward

Software Developer
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